ABOUT SPIRE MOTORSPORTS

 

Spire Motorsports is a full-time, three-car NASCAR Cup Series race team co-owned by long-time NASCAR industry executives Jeff Dickerson and Thaddeus “T.J.” Puchyr. In 2024, Spire Motorsports will field the No. 7 Chevrolet Camaro ZL1 for driver Corey LaJoie, No. 71 Chevrolet Camaro ZL1 for Zane Smith and No. 77 Chevrolet Camaro ZL1 for Carson Hocevar. The team also fields three NASCAR Craftsman Truck Series teams.


Spire Motorsports earned its inaugural victory in its first full season of competition when Justin Haley took the checkered flag in the Coke Zero Sugar 400 at Daytona International Speedway on July 7, 2019. Less than three years later, William Byron drove Spire Motorsports’ No. 7 Chevrolet Silverado to its inaugural NASCAR Camping World Truck Series win on April 7, 2022, at Martinsville Speedway. Followed by another win in 2023 with Kyle Larson piloting the Spire Motorsports No. 7 Chevrolet Silverado at North Wilkesboro in the NASCAR CRAFTSMAN Truck Series. 

 



OUR LEADERSHIP


JEFF
DICKERSON

CO-OWNER

Jeff Dickerson is the co-owner of Spire Motorsports and CEO and co-founder of Spire Holdings. A native of Indianapolis, Dickerson has forged relationships and facilitated opportunities with some of the most prominent team owners and drivers in both NASCAR and IndyCar, making him one of the most influential figures in American motorsports.

A former USAC midget racer from Indiana, Dickerson’s professional management career began in 2001 at Motorsports Management International (MMI), a leading management company for drivers, sponsors, and race teams. At MMI, Dickerson led the company’s driver development program, directing the careers of young and prominent drivers as both an agent and client manager. In 2010, Dickerson departed MMI and co-founded Spire Sports + Entertainment (SS+E) with business partner Thaddeus “T.J.” Puchyr.

Since then, both Spire Motorsports and SS+E have become subsidiaries of parent organization Spire Holdings, where Dickerson is the face of Spire’s diverse sports portfolio which includes Spire Motorsports, SS+E, ECHL hockey teams the Rapid City (S.D.) Rush and the Greenville (S.C.) Swamp Rabbits and short track promotions company Track Enterprises.


TJ
PUCHYR

CO-OWNER

Thaddeus “T.J.” Puchyr developed his affinity for racing as a child in his native New York after his father, Ted, introduced him to future NASCAR Hall of Famers Richie Evans and Mike Stefanik. Since then, Puchyr has been pivotal in forming relationships that have produced some of the most visible partnerships on the NASCAR stage. At the same time, Puchyr has been instrumental in the careers of some of the sport’s most successful and visible drivers.

Puchyr joined the NASCAR industry in 2003 and was influential in securing partnerships with BRANDT, Dollar General, the Fraternal Order of Eagles, Great Clips, Hass Avocados, and TRIMSPA, many which continue to demonstrate marketing success both on and off the track today. Puchyr’s work also helped fuel Toyota’s first win in the NASCAR Xfinity Series.

In 2012, Puchyr transitioned full time to Spire Sports + Entertainment (SS+E), eventually developing Spire Holdings – the parent company of Spire Motorsports, SS+E, Spire Hockey and Track Enterprises. He continues to play a leading role in all aspects of the organization, fostering new relationships and introducing marketers to the motorsports’ platform.


Doug Duchardt

PRESIDENT

With over 27 years of applied experience, spanning from General Motors to leading some of the most iconic race teams on the starting grid, Duchardt is one of the sport’s most accomplished individuals and brings a championship pedigree to the organization’s Mooresville, N.C., base of operations.

Duchardt comes to Spire Motorsports from Chip Ganassi Racing (CGR) where’s he’s spent the last six years, first as chief operating officer and most recently as executive consultant. Prior to his time at the helm of Ganassi’s racing endeavors, he spent 12 years with Hendrick Motorsports (HMS).

In his role with Spire Motorsports, Duchardt will be responsible for oversight across the entire organization including competition, personnel and business operations. 


RYAN
SPARKS

#7 CREW CHIEF/DIRECTOR OF COMPETITION

 

Ryan Sparks, a native of Winston-Salem, N.C., is the crew chief for driver Corey LaJoie and enters his third season atop the pit box for Spire Motorsports No. 7 Chevrolet Camaro ZL1. Last season, Sparks and LaJoie combined for one top-five, one top-10, seven top-15 and 14 top-20 finishes, including a season best fifth-place effort in the Folds of Honor Quik Trip 500 at Atlanta Motor Speedway. In 2021, Sparks and LaJoie earned a ninth-place finish in the season-opening Daytona 500 and wrapped up the year with eight top-20 finishes over 36 races. Prior to his arrival at Spire Motorsports, Sparks bolstered his resume at Go Fas Racing and Richard Childress Racing (RCR). During his 13-year tenure at RCR, Sparks celebrated the 2011 NASCAR Camping World Truck Series and 2013 NASCAR Xfinity Series championships, and NASCAR Cup Series victories in the 2017 Coca-Cola 600 and the 2018 Daytona 500.


KEVIN “BONO”
MANION

NCTS COMPETITION MANAGER

Manion has been a staple atop the pit box since 2002 and boasts wins in all three of NASCAR’s elite touring series.

Some of his most recognizable accomplishments include back-to-back NASCAR Xfinity Series Championships with Martin Truex Jr., (’04 – ‘05) and NASCAR Cup Series wins including the Daytona 500, Brickyard 400 and Bank of America 500 with Jamie McMurray. He has collected NCWTS wins with Byron, Daniel Suarez, Kyle Busch, Tyler Ankrum and Zane Smith.